Conall McAteer
Design + Direction | Visual Art


LUX
2014
Magazine Publication
35 x 27cm (200 pages)

LUX is a luxury magazine exhibiting 150 of the most expensive products and services in the world. Exploring the cultural shift away from the principle held by the original and authentic concurrent to the wealth of visual information available online. How this compression of imagery and blurring of online and offline lifestyles has had a transitionary and deconstructive effect on our comprehension of value and reality.

The publication is composed from google image and alt keyword search results for ‘world’s most expensive’ downloaded and augmented for print by means of a digital programme. These poor-quality images of highly exorbitant items - from toothpaste, to gilded trainers, to the world’s most expensive coffin - are degraded as a result of their limitations.